Taco Bell adds brand president, digital role
"Taco Bell announced new hires and expanded executive roles that focus on technology and broadening the reach of the brand.Taco Bell is bringing on Julie Felss Masino who will serve as brand president, a new role for the Irvine, California-based company. She will be responsible for same-store sales growth by “driving innovation, new store development and a frictionless customer experience,” according to a news release."
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