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Taco Bell® And The NBA Team Up For A Flamin' Hot Comeback During This Year's NBA Finals

Article via Yahoo! Finance


"IRVINE, Calif., July 1, 2021 /PRNewswire/ -- Everybody is rooting for a comeback these days, and Taco Bell is taking it to the next level during this year's NBA Finals, presented by YouTube TV, introducing a revamped version of their previous 'Steal a Game, Steal a Taco.' This year's NBA Finals not only grant fans the opportunity to score a free taco*, but marks the highly anticipated return of the Flamin' Hot Doritos® Locos Tacos for a limited time, which was a crowd favorite following its initial introduction on menus in April 2020.


Without the need for a stolen game, Taco Bell's 'NBA Comebacks' increases the likelihood of fans snagging a free Flamin' Hot Doritos® Locos Tacos, since statistically a halftime comeback has happened in seven of the last 10 NBA Finals. "We're thrilled to reignite our partnership with the league and spice up the NBA Finals even more by giving fans the chance to score a free taco regardless of which jersey they're wearing," said Taco Bell's Chief Global Brand Officer, Nikki Lawson. "The power of Comebacks resonates more than ever, not only because we are turning the heat up in our kitchen to bring back the fan favorite Flamin' Hot Doritos Locos Tacos, but consumers are now able to enjoy this year's NBA Finals even more whether they're at home, in the arena or elsewhere.""


Read the full article on Yahoo! here.

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