Vegetarians Could Flock to Taco Bell in 2019

January 11, 2019

"One of the less-publicized facts about Taco Bell’s menu is that it’s actually vegetarian friendly. The YUM! Brands’ chain even has a section of its site that guides consumers through going meatless. Business Insider, this past October, ranked Taco Bell’s vegan offerings, which isn’t exactly a common practice in the fast-food lexicon. In fact, Taco Bell is the only American Vegetarian Association-certified quick-serve in the country. But is this a widely known point of differentiation among consumers?

 

In 2019, Taco Bell wants to peel back the plant-forward curtain.

 

The brand announced Thursday seven commitments, or resolutions, for this coming year. Among them: An upcoming test of Taco Bell’s first dedicated vegetarian menu in stores, as well as new featured vegetarian items. Currently, Taco Bell has more than 8 million vegetarian combinations, it said. That means guests can customize a new meal, every day for nearly 20,000 years. Taco Bell said it wants to become a more accessible option for vegetarians and flexitarians overall. And expects to launch campaigns and menu items around everything that entails. For a brand that historically fronts the product innovation space, driving forward in this underserved category could open doors during what promises to be another change-filled year."

 

 

Read the full article by Danny Klein here.

 

 

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    Who's Behind The Site

    My name is Blake and I've eaten at Taco Bell throughout my whole life, becoming an avid fan about 6 years ago. I've had every vegetarian applicable item that has come out since 2014. In 2015, I spent 8 months working at a Taco Bell (in between jobs). My high school graduation party was in a Taco Bell and I have a cameo in the famous "senior pictures at Taco Bell" (the guy taking the order)

    In these past years I've built up this site to be the home base for all other Taco Bell fans and have built a growing community through Reddit and other social media platforms. My main goal is to keep a strong community of consumers informed and together with our appreciation for the brand.

     

    A life goal of mine is to visit the Taco Bell HQ and meet the people who work hard to make this chain so great, then continue to work with them on events and promotions to make people happy.

    Thanks for reading, hope you enjoy the site!

    You can find me active on Reddit as /u/tacobellblake, and join our own community /r/LivingMas

    Twitter: @LivingMasNow

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