Yum Brands Opens Its First Taco Bell Location in Thailand

"In the latest move by Yum Brands to further expand its Asian presence, the company announced it would open its first outlet in Thailand, in Bangkok.

 

Adapting the brand to local tastes, the restaurant will introduce new items with local flavors including an extra-spicy sauce to compete with the multiple quick-service chains and higher-end Mexican restaurants in the city center. It also will be serving Thai beer brands Singha and Chang, as well as Philippines beer San Miguel Light.

 

Yum's Thai franchise partner, Thoresen Thai Agencies, is owned by the billionaire Mahagitsiri family, a shipping company that branched out in 2018 into the food and beverage business with Pizza Hut, another QSR brand owned by Yum."

 

Read the full article by Eddy Goldberg here.

 

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My name is Blake and I've eaten at Taco Bell throughout my whole life, becoming an avid fan about 6 years ago. I've had every vegetarian applicable item that has come out since 2014. In 2015, I spent 8 months working at a Taco Bell (in between jobs). My high school graduation party was in a Taco Bell and I have a cameo in the famous "senior pictures at Taco Bell" (the guy taking the order)

In these past years I've built up this site to be the home base for all other Taco Bell fans and have built a growing community through Reddit and other social media platforms. My main goal is to keep a strong community of consumers informed and together with our appreciation for the brand.

 

A life goal of mine is to visit the Taco Bell HQ and meet the people who work hard to make this chain so great, then continue to work with them on events and promotions to make people happy.

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